While living on Sunset Beach on the Hawaiian islands of Ohau, Island Style founder Warren “Wazo” Wareing dreamt of starting a surfing company. A company that stays true to the traditional routes of surfing and the culture that surrounds it. Made by core surfers for core surfers is a mantra within the company.
In 1981 Wazo started Island Style as a small surfing accessories company, offering the local surfing community basic surfing equipment. Keeping true to its roots and surfing values, Island Style grew with the progression of surfing, giving surfers high quality surfing products designed by surfers.
The Island Style culture reflects a love for the ocean and the island lifestyle - simple and fun. As Wazo puts it, “We at Island Style are committed to a respect for nature, an appreciation of individuality and the spreading of the Aloha spirit. Our passion is the stoke of boardriding and creating products which take the sport to the edge. Products which we test every day of our lives. Island Style is not just another surf company; it’s a way of life… our way of life.”